Glofox vs Virtuagym
Glofox scores 7.8/10 vs 6.8/10. Best for: Boutique fitness studios and franchises that want a custom branded member app and multi-location tools.
Glofox scores higher overall at 7.8/10 vs 6.8/10. Glofox is strong for boutique studios and franchises prioritizing branded apps and multi-location scalability. The opaque pricing is a drawback for comparison shoppers. Not ideal for solo trainers or micro-gyms.
Glofox 
Virtuagym Rank
#4 of 15
Rank
#13 of 15
Features
16/18
Features
18/18
Starting at
Custom
Starting at
$29/mo
User reviews
4.5/5 (420)
User reviews
4.4/5 (318)
What they cost
| Glofox | Virtuagym | |
|---|---|---|
| Starting at | Contact for pricing | $29 /mo |
| Free trial | No | No |
| Number of plans | 4 | 3 |
What the pricing really means
Virtuagym publishes their pricing upfront, which is a good sign. Glofox requires you to contact sales for a quote. When a company hides pricing, it usually means the cost is high enough that they want a salesperson to justify it before you see the number. Always ask for total year-one cost, not just the monthly subscription.
Where Glofox wins
- Custom branded mobile app included at higher tiers for strong brand presence
- Clean intuitive interface staff learn quickly
- Strong multi-location and franchise management
- Solid payment and lead management integrations
Where Virtuagym wins
- Built-in nutrition app and workout app unique in category
- Scales well for multi-location chains
- Strong onboarding experience
- Comprehensive scheduling, billing, coaching, and community
Where Glofox falls short
- No public pricing, must go through sales call
- Reporting limited on lower plans
- Costs escalate with add-ons and growth
- Occasional booking system glitches
Where Virtuagym falls short
- No transparent pricing beyond $29/mo entry
- Interface dated and slow between modules
- No free trial
- Setup fees and unexpected charges reported
Who is each product built for?
Glofox
Target: 1-100+ locations
Glofox is strong for boutique studios and franchises prioritizing branded apps and multi-location scalability. The opaque pricing is a drawback for comparison shoppers. Not ideal for solo trainers or micro-gyms.
Virtuagym
Target: 1-50+ locations
Virtuagym is solid for larger gyms and chains especially in Europe wanting nutrition and workout tools. The $29/mo starting price is misleading as most need custom-quoted higher plans. Not for small studios or budget-conscious operators.
Feature comparison
| Feature | Glofox | Virtuagym |
|---|---|---|
| Scheduling & Booking | ||
| Class/session scheduling | ||
| Online booking | ||
| Attendance tracking | ||
| Members & Staff | ||
| Member management | ||
| Membership plans | ||
| Staff management | ||
| Client portal/app | ||
| Payments & Billing | ||
| Payment processing | ||
| Automated billing | ||
| Retail/POS | ||
| Fitness Tools | ||
| Workout/program builder | ||
| Mobile app (client) | ||
| Mobile app (staff) | ||
| Waivers/forms | ||
| Marketing & Growth | ||
| Website builder | ||
| Marketing/email tools | ||
| Reporting/analytics | ||
| Integrations/API | ||
Common questions
Virtuagym is designed for 1-50+ locations, making it a better fit for small shops. Glofox targets 1-100+ locations.
Glofox uses custom pricing (contact sales). Virtuagym starts at $29/month. Pricing was last verified in 2026-03-01.
No, Glofox does not offer a free trial. You will need to contact sales or sign up for a paid plan.
Yes, you can switch between Gym & Fitness Studio tools. The main effort is migrating your data and setting up new workflows. Plan for 1-2 weeks of overlap where you run both systems.
The bottom line
Pick Glofox if...
Boutique fitness studios and franchises that want a custom branded member app and multi-location tools.
Pick Virtuagym if...
European fitness chains wanting nutrition planning and workout tools bundled with management.